What we know about this broker
Confirmed 2026-06-16: Specialists Marketing Services Inc is a direct-marketing / marketing-graph company registered as a data broker in California (AG + CPPA), Oregon, Texas, and Vermont. Opt-out form at https://sms-inc.com/do-not-sell-or-share-my-personal-information/ requires all fields: first name, last name, street address, city, state, zip, email (plus confirm email), and phone — all marked required. Form includes a math-equation CAPTCHA for verification and requires the submitter to attest 'I am the individual named above' (confirming they are NOT an authorized agent; agent submissions appear rejected or unsupported). Privacy notice (last revised 2024-12-23) confirms rights for residents of CA, VA, CO, UT, CT, OR, TX, MT, DE, NH, NE, NJ and more. Sensitive personal information collected includes DOB, network, commercial, and geolocation data. Authorized agents are conditionally accepted per privacy notice (state law-dependent) but the form attestation suggests direct-subject requests only in practice. Verify method is broker_confirmed — no public profile to rescan. Legal basis is CCPA-1798.120 opt-out of sale/sharing. Typical response within 3-5 days for delete/opt-out, 22.5 days for access requests per their notice.
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